Website Marketing
Plan
Below is A Sample
Fall, 2016
Plan for Robert Schick, S1244 Lost Oaks Ct
prepared by Bob Schick, Kimball Realtors,LLC
The plan will be divided into several facets for marketing the home:
prepared by Bob Schick, Kimball Realtors,LLC
The plan will be divided into several facets for marketing the home:
- Concentration on posting HD Pictures/Videos on: www.wisconsindronehomes.com and if the home qualifies: Drone Videos/Pictures will be on the this site.
- Emphasis of videos will be on what are the views from the windows of the home . If droned, elevated views of the home, a 360 degree orbit above the home, and 360 degree view of the surrounding countryside at 200'.
- Post Cards, 5”x7”, will be created and sent to key community members and local business HR personnel
- When Appropriate: Drone Pictures and Videos authorized by the home owner and the property can support drone work with no conflicts
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Pictures of Inside the Home: Pictures will be Divided Into Categories
- Common Living Spaces: Kitchen, Great Room, Media Room, Finished Basement
- Bedrooms, Bathrooms, Closets
- Laundry Area
- Storage Areas to Include the Garage
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Close Up Pictures of Mechanical/Electronic Areas
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Click Picture for More Information About Me
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Energy Efficient Devices and Equipment
- Windows, Insulation
- Energy saving devices:On-Demand Hot Water, Solar Panels, Digital Thermostat
Unique Features Designed Into the Home
- EX:Light and power outlets in every closet
- Garage:600lb lift, 240v outlet
- Unique storage bins
- EX:Epoxy floor
Videos Taken Outside Your Windows – “Homes with A View”
Drone Pictures and Videos
- Only Homes Approved by Realtor, Drone Pilot and Home Owner
- A very strict protocol will be followed for all flights of the drone
Short Narrated Videos
- Short videos of 3 or 4 key features of the home: EX:Demand Hot Water Heater, Special Equipment area for Audio/Video, Heated Garage Floor, Sensor in Drive Way to Indicate Someone is Here
- Finally, Imbedded audio file on intent of home owners design of home or intent of upgrades made to the home
NOTE: To do all these pictures and videos the normal listing will generally take two pages on the website:
www.wisdellshomes.com and/or www.wisconsindronehomes.com
www.wisdellshomes.com and/or www.wisconsindronehomes.com
Post Cards
A 4”x 6” post card will be created that will highlight, through pictures and verbiage, the great features of the home. Emphasis will be on “high –end” properties and communities”, and stunning views of nature outside the windows plus drone media.
INTENT: GET POTENTIAL VIEWERS TO GO TO THE SITE
A 4”x 6” post card will be created that will highlight, through pictures and verbiage, the great features of the home. Emphasis will be on “high –end” properties and communities”, and stunning views of nature outside the windows plus drone media.
INTENT: GET POTENTIAL VIEWERS TO GO TO THE SITE
Targets for the Post Cards
- Home and Property owners in the local area that would have potential clients as friends in other communities - Milwaukee, Chicago, Madison, Minneapolis
- Send to HR sections of factories, large businesses, school districts, etc.EX:Fire departments
- Mail these out first time in envelopes with letter
FINAL COMMENT
This is an aggressive approach to create a multi-sensory approach through a website. There is a lot of time spent creating these pages for selling your home but in today’s world, being audio/visual must occur. Now for the
KICKER
SPRING 2016
I will be qualified through the FAA to legally take and post videos and pictures for the purpose of selling homes and businesses in the area via:
DJI Phantom 3 Professional Drone
picture taken 175' above my home by Eagle 1
This is an aggressive approach to create a multi-sensory approach through a website. There is a lot of time spent creating these pages for selling your home but in today’s world, being audio/visual must occur. Now for the
KICKER
SPRING 2016
I will be qualified through the FAA to legally take and post videos and pictures for the purpose of selling homes and businesses in the area via:
DJI Phantom 3 Professional Drone
picture taken 175' above my home by Eagle 1
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Homes for Sale by Kimball Realtors LLC
Bob Schick Realtor Cell: 414-350-9539 Home: 608-844-3154 BobSchick@KimballRealtors.com |